Meredith Korda is a vice president and the digital director of Red Horse Strategies, where she leads the digital persuasion, acquisition, and fundraising practice. From statewide campaigns to congressional leaders, Korda guides the team of skilled writers and designers, helping to craft and execute cross-medium strategies and develop targeted, compelling messages. She is the lead digital strategist for Congress Member Nydia Velázquez, Congress Member Ted Lieu, and Congress Member Grace Meng. She brings robust knowledge and digital know-how to clients across the country.
What are you most proud of accomplishing so far in 2023?
I’m proud of the work our team has done here in New York and beyond in Pennsylvania, California, and more. We had an incredibly successful primary night, working with numerous leaders across NYC.
What advice would you give to someone starting off in your industry?
See every opportunity as a chance for growth and seek out mentors.
If you weren’t in your current career, what else would you be doing?
I’d like to be a ski bum.