‘If you build it, they will come’ says de Blasio: New York City investing millions into advertising

New York City has never really needed to advertise pre-pandemic to get flocks of tourists to revel in its sights and attractions, but it looks like it “ain’t too proud to beg” a little now. 

Mayor Bill de Blasio said the city is investing $30 million into a marketing campaign that will hopefully boost the city’s tourism, entertainment, and hospitality sectors past where they were when COVID initially hit.

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