Op-ed | How election outreach to AAPI voters became mainstream in New York

Two years ago, Republicans made unexpected gains in New York State, including in districts with large concentrations of Asian American and Pacific Islander (AAPI) voters. Our community, the fastest-growing demographic in New York and nationally, was significantly shifting toward the right.

As leaders in the Asian American community, Grace Lee, a state legislator representing Chinatown, and Trip Yang, one of the nation’s few top political strategists who identify as Asian American, we have led efforts to build the argument to meaningfully communicate with these communities, which culminated in the state party’s historic six-figure investment in AAPI voters in this November’s election.