Brooklyn Chamber of Commerce President and CEO Randy Peers last week announced the coming launch of the Brooklyn App at their 2019 Annual Meeting and Trade Show.
Peers said he thinks the App is going to revolutionize how Chambers engage with its members, but beyond that, will help Brooklynites of all stripes to come together and do business with one another, make professional connections, get a better understanding of what’s happening in the broader community, and access things not easily accessible.
“If you think about how rich Brooklyn is, in terms of the types of businesses and services you can access, this app is going to serve as a central point of access for all of these things so the possibilities are limitless,” said Peers. “For the Chamber of Commerce, it’s just a new way of doing business and interacting with our members. It’s a way to engage them through technology that’s really going to be the wave of the future. I think we’re breaking ground here that could revolutionize how Chambers across the country do business.”
The Brooklyn App is being launched by TagFi, a technology company and partner to the Chamber of Commerce.
Founder and COO of TagFi, Sheila Malhotra told Kings County Politics, “The Brooklyn app is launching the first-ever social marketplace, where small businesses, large businesses and entrepreneurs can thrive. People have a voice. It is a platform where people can buy, sell, save money, make money, it’s the first revolutionary platform for the city of Brooklyn.”
Co-founder and CEO of TagFi, Chris Bradicich added, “The key message is that if you are a business in Brooklyn, you need to be on the Brooklyn app. No longer will Facebook and Google have a monopoly on the ability to market your business in your local area. We are giving back to the local economy, by making it easy for local businesses to support their communities, and communities to support their local businesses.”
A key feature of the Brooklyn app is that it essentially evens the playing field to a certain degree because once you’re on the app it doesn’t matter whether you’re a small or large business. It provides access to all the same things, all the same customer bases, and thereby creates a one-stop-to-shop that effectively helps streamline all business undertakings.
Referring to the monopoly held by Facebook and Google, Bradicich added, “Now a lot of the local economy dollars go to Silicon Valley, and this is a way to keep that commerce local. Another thing is, we do it in a way that is private. We do not sell your data, we will never look at your conversations. We will not allow some company, that is not even part of the local economy, to take the money out and to sell people’s data without their permission.”
The app is slated to go live on November 15 at the Brooklyn Convention Center.
